Great growth, awards, failures, being celebrated and being retrenched were integral part of my over 30 years of trans-cultural experience across various geographies and channels. Let me help you avoid mistakes that I have made in the past and cease opportunities as one team.
In-depth expertise in Retail, Consumer Products, OTC/Medical Food, FMCG.
Building high-performance businesses, successful markets and thriving organizations.
Expertise, Energy, Engagement.
Your success is our pride.
What does vidyalto (vid-ya-alto) mean?
Vidya or vidyā (Sanskrit: विद्या)
Vidya is a Sanskrit word that primarily means science, learning, philosophy, knowledge, and scholarship. It can be intellectual knowledge as well as higher universal knowledge. The term is often used to honor a person well-versed in knowledge and wisdom.
Source: wikipedia.com, yogapedia.com
Alto is a descriptive word in Spanish and Italian (Latin: altus) meaning "high", “tall” or “upper”. It is also used to say “stop!”. In music it is the women’s or men’s leading voices sung in choruses.
Source: wikipedia.com, spanishdict.com, google.com
Vidyalto is combining practical, hands-on knowledge and international experience with mindfulness to create innovation and new beginnings. Our aim is to elevate our customers in every possible way.
Our Vision is to create a better life for all living beings through better businesses.
Our industry experience
Food, Plant-based food, Foodtech, FMCG, Retail, Licensing, Luxury across many product categories and geographies. We build tailor-made strategies for local and global markets and foster international collaboration through a wide network of competent force-for-good partners.
Let’s build businesses with purpose. Real.
The World is changing, and we increasingly need to adapt the way we think, speak and act if we truly want to take care of our planet. With an infinite mindset, we realize that there is enough for all and together we achieve more. We need to jointly find new ways to create real value and sustainable, purpose-driven growth.
We believe in the Power of People and Presence
In today's over-accelerated world we need to stop and listen to our breath more often in silence.
We combine the power of mindfulness with proven tools/methods in leadership, marketing and business management. We believe in the impossible to make the possible happen, create a new foundation for innovation and ignite the fire in our people to make it happen.
Our Purpose and Mission
Elevating businesses and individuals.
Vidyalto workshands-on individually or collectively with you on strategy execution, brand/businessdevelopment projects, act as project leaders, ad interim management, soundingboard, sparring partners, marketing & innovation facilitators, keynotespeakers for your event and workshops. We see our role in serving you and beingyour mindful, trusted partner all the way.
We applymeditation techniques and mindful coaching in combination with provenaward-winning business management tools/methods/models.
We are all in.
I am uncomfortable with consultants! They often leave you with smart strategies all alone in the execution. While I think, execution is what matters most.
We like to be actively involved and guide you and your team in the execution of the defined tailor-made strategies to make sure you are successful!
MAKING IT HAPPEN AS PART OF YOUR EXTENTED TEAM.
We are trusted external business partners and mentors to CEOs, Boards and Founders / Owners of SMEs, start-ups and VC Funds.
Miguel Serrano
Your Business Partner and Mentor For Your Success.
A few decades of international business experience in SMEs, start-ups, and Big Food. 12 years in various international senior leadership positions across different food categories and markets at Nestlé. I headed high performance teams and gained market leadership with Garden Gourmet becoming Europe’s biggest and fastest growing plant-based brand in the last years.
Since 2021, I left Corporate to create my own hands-on boutique advisory – VIDYALTO. We work with SMEs and start-ups to develop tailor-made market and innovation strategies along the entire value chain from sourcing to sales and marketing. We aim for long-term cooperation where we jointly implement ownable strategies with our clients avoiding them costly traps.
Our clients are investors, VC Funds, business owners and CEOs in various industries (branded food, FMCG, Agro-/Bio-/Food-Tech, Ingredients, OTC, Medical Consumer Products, Probiotics / Supplements, and Retail).
We create value to them by adopting proven corporate tools and a sharper market perspective on a day-to-day base.
We transform the World by transforming ourselves first.